JLL has announced a partnership with RoofandFloor, a technology driven online marketplace for homebuyers in India. Through this association both firms aim at creating a smooth journey for homebuyers as they together support project discovery, shortlisting, site visits, negotiations and bookings.
The partnership brings together JLL’s long established relationships with several top developers in the country and RoofandFloor’s tech-savvy online marketplace delivering a superior experience to high intent homebuyers. The platform showcases properties across 24 cities in India and supports buying, selling and resale. Homebuyers can now shortlist properties on RoofandFloor’s portal and be rest assured that JLL, the country’s largest real estate consultancy firm would support them through the homebuying journey.
Speaking on the development, Siva Krishnan, Managing Director, Residential Services, India, JLL, said, “We are delighted to join hands with RoofandFloor to work together and help clients navigate the home buying journey. This initiative brings together JLL’s expertise in residential real estate and RoofandFloors well-established online marketplace. It also bridges the gap between top developers and homebuyers with the support of JLL’s experienced advisors. We see this as a win-win for the homebuyer, especially now when it is the best time to buy a property as interest rates are at all-time low and attractive offers being doled out by many developers.”
“Until now, the home buying journey could be seen in two parts – First, buyers search for properties online and select a few. Then, they try to get good deals on those properties, which is a separate step. Through this collaborative effort, we want to provide an end-to-end solution that leverages cutting-edge technology and a wide network to improve the homebuying experience. The partnership makes the entire journey seamless, as it should be, by serving homebuyers across the entire spectrum,” stated Thejaswi Udupa, CTO, RoofandFloor.
JLL has the expertise to deliver the best deals in the market to homebuyers meeting their investment criteria and RoofandFloor has built a strong technology-led engine that is pivoted on understanding the homebuyer has needs and matching them with the right property to purpose. Together, both entities aim to smoothen the home buying process.