To strengthen its delivery of super-specialised health communication solutions, Teamwork Health, India’s premier speciality media engagement and public awareness firm for health and wellness sector, has taken on board reputed strategic communicators and revamped its bouquet of services.
Teamwork Health, a speciality division of India’s media and public relations major Teamwork Communications Group, has appointed Ms Sunalini Mathew as Director—Health Initiatives. Ms Mathew, former Managing Editor of Prevention and Deputy Editor of Reader’s Digest (both India Today Group magazines), has over 12 years’ experience in healthcare and lifestyle writing.
Teamwork Communications Group had recently announced the joining of Mr Askari Zaidi, a
media and communication veteran who had worked with The Times of India, Hindustan Times and Indian Express, in various senior editorial positions for over two decades before switching over to corporate communications to manage the brand building requirements of leading corporates such as Reliance Anil Ambani Group, Jindal Steel, and Jaypee Group.
Teamwork Health has had in its fold Dr Bobby John, a global healthcare policy expert and co-founder of policy advocacy group Global Health Advocates, as an advisor for quite some time. With the recent joining of Askari Zaidi and Sunalini Mathew, Teamwork Communication Group has acquired remarkable capability in healthcare communication that can have a life-changing impact.
“It takes specialized knowledge and understanding of the domain to make a mark in a crowded market place. We have worked diligently over the years to acquire talent that is capable of delivering innovative campaigning modules that sets us apart in healthcare communication,†said Mr Kamal Narayan Omer, Managing Director, Teamwork Communications Group.
“Teamwork Health has built impeccable capacity in undertaking massive public awareness campaigns on various health issues affecting our vast population. The campaigns involve rigorous research, creativity, and innovative storytelling capacities that make a measurable impact. I am really excited to be part of Teamwork that works not just to increase business outcomes but also strives to bring about life-changing experiences for people,†said Ms Mathew on joining Teamwork.