ASBAH, a leading brand owned by DCP India Private Limited launches its supreme and aromatic Platinum Basmati rice of large grains, authentic quality and appetizing taste. The refined and unadulterated rice grains are sourced directly from the Himalayan foothills.Â It obtains all the attributes of basmati rice. Asbah platinum basmati rice is pencil-thin and guarantees to be the fluffiest rice. After being cooked it enlarges more than twice of its original size.
It is a perfect amalgamation of mouth-watering taste and delectable flavor and is available at retail counters and Hyper- Market like V-Mart, Vishal Mega Mart, Home Store, New Modern Bazaar-Mart & Home Store.Â Also the product is on sale at online shopping sites Amazon, Big Basket, Sangam online reachable in all A and B class cities.Â Besides the product is also on sale at online B2B portal like Just Buy Live, The convenient 1kg pack is available at RS. 180.
â€œWe, at ASBAH create pure, unadulterated and authentic products. Refreshing goodness is associated with every product of ASBAH. Embracing our brand value, vision and mission, we believe in catering the needs and wants of our clients with the perfect blend of quality and deliciousness. We offer the pleasant aroma of authentic basmati rice, which tempts the taste buds of every food gourmet.â€Commented by Gaurav Jain, Managing Director – DCP India Private Limited.
Mr. Jain further added, â€œWe are also well known for social initiatives for encouraging women empowerment. ASBAH was born out of passion to create a better and a balanced society with a focus on Women Empowerment. We always ensure that the talented & deserving women around the world who want to excel in the field of education, sports or any other specialized skills are able to fulfill their desire.â€