{"id":4535,"date":"2016-12-26T17:06:16","date_gmt":"2016-12-26T17:06:16","guid":{"rendered":"http:\/\/www.YourChennai.com\/?p=4535"},"modified":"2016-12-26T17:06:16","modified_gmt":"2016-12-26T17:06:16","slug":"hdfc-red-brings-nostalgia-and-excitement-back-to-the-fore-as-it-organizes-a-unique-instagram-photography-contest-called-lanesbylens","status":"publish","type":"post","link":"https:\/\/yourchennai.com\/index.php\/2016\/12\/26\/hdfc-red-brings-nostalgia-and-excitement-back-to-the-fore-as-it-organizes-a-unique-instagram-photography-contest-called-lanesbylens\/","title":{"rendered":"HDFC Red brings nostalgia and excitement back to the fore as it organizes a unique Instagram photography contest called #LanesByLens"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div><p style=\"text-align: justify;\">HDFC Red, a digital marketplace for home buying, has launched a unique Instagram campaign called\u00c2\u00a0#LanesByLens.\u00c2\u00a0With its campaign, the company plans to revive the love for the lost lanes in Mumbai through the eyes of those who cherish them the most, its residents.\u00c2\u00a0HDFC RED aims to highlight the essence of the city and people&#8217;s affinity towards their locality.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-4537\" src=\"http:\/\/www.YourChennai.com\/wp-content\/uploads\/2016\/12\/A-unique-initiative-by-HDFC-RED-InstaWalk-in-Mumbai-1-300x300.jpg\" alt=\"A unique initiative by HDFC RED - InstaWalk in Mumbai 1\" width=\"300\" height=\"300\" srcset=\"https:\/\/yourchennai.com\/wp-content\/uploads\/2016\/12\/A-unique-initiative-by-HDFC-RED-InstaWalk-in-Mumbai-1-300x300.jpg 300w, https:\/\/yourchennai.com\/wp-content\/uploads\/2016\/12\/A-unique-initiative-by-HDFC-RED-InstaWalk-in-Mumbai-1-150x150.jpg 150w, https:\/\/yourchennai.com\/wp-content\/uploads\/2016\/12\/A-unique-initiative-by-HDFC-RED-InstaWalk-in-Mumbai-1-215x215.jpg 215w, https:\/\/yourchennai.com\/wp-content\/uploads\/2016\/12\/A-unique-initiative-by-HDFC-RED-InstaWalk-in-Mumbai-1.jpg 640w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>Starting from\u00c2\u00a0Saturday, December 10, 2016\u00c2\u00a0the campaign will be kick-started with an\u00c2\u00a0Instagram Photowalk\u00c2\u00a0where hundreds of Instagram enthusiasts are invited to walk through the lanes of Mumbai and click pictures of symbolic landmarks that give these lanes their unique identity. The Instagram contest will be ongoing till\u00c2\u00a0December 14, 2016. \u00c2\u00a0#LanesByLens is a great chance for those who love their locality to capture that \u00e2\u20ac\u02dcsomething special\u00e2\u20ac\u2122 which they have always felt exists in the lanes. The pictures that are collected through the competition will be featured on HDFC RED&#8217;s Instagram page.<\/p>\n<p style=\"text-align: justify;\">To participate in the Instagram Photowalk, enthusiasts must register on\u00c2\u00a0<a href=\"http:\/\/www.lanesbylens.com\/\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/www.lanesbylens.com\/&amp;source=gmail&amp;ust=1482853969713000&amp;usg=AFQjCNGb6Q-CkvtYy9fXfe3fzj76BO4soA\">www.lanesbylens.com<\/a>\u00c2\u00a0with active\/valid Instagram handles. Participants then need to follow @hdfcredindia, click a Mumbai lane with a landmark in the photo, upload and tag @hdfcredindia, use the #lanesbylens and add the location.\u00c2\u00a0 The best and most popular pictures will stand a chance to win exciting prizes.<\/p>\n<p style=\"text-align: justify;\">The Photowalk has already received more than 200+ registrations\u00c2\u00a0and still counting.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>HDFC Red, a digital marketplace for home buying, has launched a unique Instagram campaign called\u00c2\u00a0#LanesByLens.\u00c2\u00a0With its campaign, the company plans to revive the love<\/p>\n","protected":false},"author":1,"featured_media":4536,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7],"tags":[6096,6097,739,6098],"class_list":["post-4535","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle-health-hotel-leisure-food-fashion","tag-hdfc-red","tag-instawalk","tag-mumbai","tag-unique-initiative"],"views":1076,"jetpack_featured_media_url":"https:\/\/yourchennai.com\/wp-content\/uploads\/2016\/12\/A-unique-initiative-by-HDFC-RED-InstaWalk-in-Mumbai-2.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/posts\/4535","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/comments?post=4535"}],"version-history":[{"count":1,"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/posts\/4535\/revisions"}],"predecessor-version":[{"id":4538,"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/posts\/4535\/revisions\/4538"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/media\/4536"}],"wp:attachment":[{"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/media?parent=4535"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/categories?post=4535"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/tags?post=4535"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}