{"id":13530,"date":"2020-05-13T13:26:46","date_gmt":"2020-05-13T13:26:46","guid":{"rendered":"https:\/\/yourchennai.com\/?p=13530"},"modified":"2020-05-13T13:26:46","modified_gmt":"2020-05-13T13:26:46","slug":"nihar-shanti-amla-offers-free-access-to-education-to-students-in-rural-india-through-their-padhai-par-lockdown-nahi-campaign","status":"publish","type":"post","link":"https:\/\/yourchennai.com\/index.php\/2020\/05\/13\/nihar-shanti-amla-offers-free-access-to-education-to-students-in-rural-india-through-their-padhai-par-lockdown-nahi-campaign\/","title":{"rendered":"Nihar Shanti Amla offers free access to education to students in rural India through their \u2018Padhai Par Lockdown Nahi\u2019 campaign"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div><ul>\n<li style=\"text-align: justify;\">Uses\u00a0technology to\u00a0connect students\u00a0in rural areas\u00a0with urban adults to help them learn spoken English<\/li>\n<li style=\"text-align: justify;\">Opens up\u00a0school curriculum learning\u00a0through virtual classes on\u00a0Pathshala\u00a0Funwala\u00a0app<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Driven by the conviction that children\u2019s education is the cornerstone of progress of our country\u00a0and should not get hampered under any circumstances,\u00a0Nihar\u00a0Shanti\u00a0Amla\u00a0has\u00a0announced a Covid-19 special campaign called\u00a0<strong><em>\u2018Padhai\u00a0Par Lockdown\u00a0<\/em><\/strong><strong><em>Nahi<\/em><\/strong><strong><em>\u2019.\u00a0<\/em><\/strong><\/p>\n<p style=\"text-align: justify;\">As part\u00a0of the\u00a0initiative,\u00a0Nihar\u00a0Shanti\u00a0Amla,\u00a0is\u00a0ensuring that\u00a0the students\u00a0can learn English being at home\u00a0through their\u00a0<strong>\u2018Phone\u00a0<\/strong><strong>Uthao<\/strong><strong>\u00a0India\u00a0ko\u00a0<\/strong><strong>Padhao<\/strong><strong>\u2019<\/strong>\u00a0program\u00a0that was launched last year. The brand has also made\u00a0virtual classes available through\u00a0the<strong>\u00a0Pathshala\u00a0Funwala<\/strong>\u00a0app\u00a0available on Google\u00a0Playstore.<\/p>\n<p style=\"text-align: justify;\">Through the\u00a0<strong>\u2018<em>Phone\u00a0<\/em><\/strong><strong><em>Uthao<\/em><\/strong><strong><em>\u00a0India\u00a0Ko\u00a0<\/em><\/strong><strong><em>Padhao<\/em><\/strong><strong><em>\u2019<\/em><\/strong>\u00a0program, children in rural areas get to learn and practice spoken English. Students can call on a\u00a0tollfree\u00a0number and continue learning their English modules by phone conversations with an urban adult (volunteer).\u00a0Given the current scenario where people are working from home and may have extra time at hand to help out, the brand is inviting educated, urban consumers to volunteer just 10minutes a week of their time and help these students practice spoken English through phone conversations.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-13532\" src=\"https:\/\/yourchennai.com\/wp-content\/uploads\/2020\/05\/Marico-Limited-Large.jpg\" alt=\"Marico Limited Logo\" width=\"900\" height=\"500\" srcset=\"https:\/\/yourchennai.com\/wp-content\/uploads\/2020\/05\/Marico-Limited-Large.jpg 900w, https:\/\/yourchennai.com\/wp-content\/uploads\/2020\/05\/Marico-Limited-Large-300x167.jpg 300w, https:\/\/yourchennai.com\/wp-content\/uploads\/2020\/05\/Marico-Limited-Large-768x427.jpg 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/p>\n<p style=\"text-align: justify;\">In order to extend this program and add other learning opportunities virtually,\u00a0Nihar\u00a0Shanti\u00a0Amla\u00a0has also partnered with AAS\u00a0Vidyalaya\u00a0to bring the school curriculum for 2 months on\u00a0the\u00a0<strong>Pathshala\u00a0Funwala<\/strong>\u00a0app. For now, school syllabus for\u00a06th- 10th\u00a0grade\u00a0with the\u00a0curriculum designed as per CBSE, UP and\u00a0NOIS\u00a0board\u00a0is available on the app. For the benefit of students, the lessons are\u00a0taught using\u00a0Hindi\u00a0and English\u00a0as\u00a0the conversational language.\u00a0Further, sessions are in the form of videos, which are approximately up to 15 minutes long.\u00a0Students also have the option of interacting with teachers on the app for better understanding and clarification of lessons taught.<\/p>\n<p style=\"text-align: justify;\">Commenting on these\u00a0initiatives,\u00a0<strong>Koshy George, Chief Marketing Officer,\u00a0Marico Limited\u00a0<\/strong>said,\u00a0<em>\u201cNihar\u00a0Shanti\u00a0Amla\u00a0has always\u00a0believed\u00a0that education is the foundation of the nation\u2019s growth.\u00a0COVID-19 pandemic has posed serious challenges to continuity of learning. We understand this and to\u00a0ensure that learning doesn\u2019t\u00a0<\/em><em>stop<\/em><em> even during the lockdown,\u00a0we have launched this\u00a0program. It gives an opportunity to urban adults sitting at home to teach spoken English to a rural child who can access it anytime, anywhere through a simple, convenient\u00a0<\/em><em>phone based<\/em><em>\u00a0intervention.\u00a0We have also partnered with AAS Vidyalaya to make other subjects available free on the Paathshala Funwala app. <\/em><em>It <\/em><em>covers 6<sup>th<\/sup>-10<sup>th<\/sup> grade curriculum designed as per CBSE, UP&amp; NOIS board. We\u00a0believe that through these initiatives, together we all can make a difference to these children\u2019s lives and strive towards building a confident, educated young India.\u201d<\/em><\/p>\n<p style=\"text-align: justify;\">Nihar\u00a0Shanti\u00a0Amla\u00a0has been continuously strengthening its mission to educate underprivileged children in far-flung areas by integrating the best of technology to not only reach, engage with and educate the children, but also improve the education outcomes.<em>\u00a0<\/em><\/p>\n<p style=\"text-align: justify;\">Over the past few years,\u00a0Nihar\u00a0Shanti\u00a0Pathshala\u00a0Funwala\u00a0has led massive rural outreach\u00a0programmes\u00a0that have positively impacted 7500+ villages with call volumes of 10 lakh from 3 lakh children in these villages in the past year.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Uses\u00a0technology to\u00a0connect students\u00a0in rural areas\u00a0with urban adults to help them learn spoken English Opens up\u00a0school curriculum learning\u00a0through virtual classes on\u00a0Pathshala\u00a0Funwala\u00a0app Driven by the conviction<\/p>\n","protected":false},"author":1,"featured_media":13531,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[30],"tags":[7910,525,14729,17895,17896,17897,16223,1575,17898],"class_list":["post-13530","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-business-political-national-realestate","tag-campaign","tag-education","tag-marico","tag-nihar-shanti-amla","tag-padhai-par-lockdown-nahi","tag-pathshala-funwala-app","tag-rural-india","tag-students","tag-virtual-classes"],"views":941,"jetpack_featured_media_url":"https:\/\/yourchennai.com\/wp-content\/uploads\/2020\/05\/Nihar-Naturals-Marico-Padhai-Par-Lockdown-Nahi-Campaign.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/posts\/13530","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/comments?post=13530"}],"version-history":[{"count":1,"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/posts\/13530\/revisions"}],"predecessor-version":[{"id":13533,"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/posts\/13530\/revisions\/13533"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/media\/13531"}],"wp:attachment":[{"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/media?parent=13530"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/categories?post=13530"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yourchennai.com\/index.php\/wp-json\/wp\/v2\/tags?post=13530"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}