- The award was conferred during a ceremony at Hotel Renaissance, Mumbai
W for Woman, the contemporary Indian wear brand by TCNS Clothing has been adjudged the â€˜Most Admired Fashion Brand of the Yearâ€™ in the Womenâ€™s Indian Wear category at the 16th Images Fashion Awards held at the India Fashion Forum in Mumbai. W was nominated alongside renowned brands like BIBA, Melange by Lifestyle and NeerusÂ for the award.
W retained the title for the second consecutive year in the womenâ€™s wear segment. Â Images Fashion Awards recognised the continuing evolutions of the brand for its forward-looking design, innovation, product development and customer connect.
Speaking on the occasion, Mr. Anant Daga, CEO, TCNS Clothing said, â€œWe are extremely humbled by the recognition and take pride in receiving this prominent award at such an esteemed forum. Nothing that we have achieved so far or aspire to achieve in the future could be possible without the TCNS family and our loyal customers hence I would like to thank each one of them for our astounding success. I am confident that with all of us together, we will script great success stories.â€
W for Woman is a mirror for the new age Indian woman who are rooted at home and taking on the world with panache, playing myriad of roles with Ã©lan and taking on the challenges in her stride. With a unique design sensibility, the Indian Salwar â€“ Kameez was transformed into its chic & urban yet comfortable form.
IFF – India Fashion Forum – is one of Asiaâ€™s largest fashion retail events in the country. Year after year, it draws the participation of Indiaâ€™s most powerful fashion brands and companies, professionals from across the globe in the fields of fashion design, store architecture, visual merchandising, retail support and retail real estate. IFF includes Images fashion awards ceremony which honours the countryâ€™s most admired brands, companies, stores, campaigns, innovations and professionals for their achievements.