C1XMobile Started a little over a year ago as an IncubatedÂ program under C1X global banner exhibited a huge success growth since then, C1XMobile which is a complete end to endÂ mobile advertisingÂ platform – for app developers it serves as an ad monetization partner with native ad formats & with multiple ad exchanges connected which does real time optimization for best in classÂ eCPMâ€™s. ForÂ AdvertisersÂ it serves the first party audience data platform to target its right set of users through raw device level information. â€œWe are extremely delighted with the massive growth in last 6-8 months and growth itself has become an enabler for us to innovate rapidly & we foresee 2X-3X jump in all aspects of our business soon. We bring in non-flavored data set to advertisers & empower them to slice & dice data themselves through a self serve platform which results in much appended yield than other source of mobile marketingâ€, added by Parasar Sarma Head of C1XMobile. He also happens to be from the co-founding team of goibibo & lead the mobile growth curve at goibibo in the past. With a very lean & thin team C1XMobile has already been working with more than 50 bands like JabongÂ ,Goibibo ,Myntra, Makemytrip ,Â SnapdealÂ ,Â CleartripÂ , freecharge, shopclues ,koovs ,fame & many more.
C1X Inc. who is a leader in programmatic, data driven digital advertising & header bidding technology raised $5.1 million Series A funding last year from Japanese investors & have offices in Silicon valley USA, New York City, Tokyo, Delhi, Mumbai & Chennai. Speaking on this Mr.Mukundu Kumaran global CEO C1X Inc. says â€œMobile has been one of our key focus areas & we believe in value driven advertising across our product portfolios keeping audience data as its core & we are confident that our 1st party mobile Audience Data platform will change the way advertisers run campaigns on mobile currently, C1XMobile has been very successful in Indian market & we are expecting the same growth curve in other markets too.â€